Indie Launch Teardown

A newsletter that tears down real indie launches. Launching soon.

Every issue takes one real indie game launch and tears it down: what the Steam page did right, where the trailer lost people, what the press angle was — and what you can steal for your own launch.

Status: launching soon. 2 issues are already written — waitlist subscribers get them first.

Questions? indiemarketingarsenal@proton.me